Change

Change.

Isn't there something we would like to CHANGE in ourselves or others.  Change...what a great word, but isn't it difficult to implement.

I look back at the election and I recognize one thing.  Conservative talk radio needs to change.  The Republican party needs to change.  Voters need to change in order to bring about change.

If you have a routine in place, where you get your hair cut, where you buy your groceries, or even your coffee; you are comfortable.  Being comfortable is hard to change.

Why do we need to see change?  Change is that mutation that pushes us to the next level.  Change is something that results in making something work different or even better.

If the country is going to change and take a different path a new message and an image has to be constructed.  This is true with everything.  If you are starting a business you have to have an image, a message, and you have to make to it work.

Anything we try to change has to succeed on all levels.

Change = goal + image + message

If you want to lose weight it involves change.
 
If you want to quit smoking you have to change.

If you want to improve your life you have to change.

Change.